The golliwog was a character illustrated by British/American author and artist Florence Upton (1873-1922) in a children's book published in 1895. As drawn by Upton, he is a friendly character derived from the tradition of the blackface minstrel with black face, bright red lips and woolly hair and he wore a red bow tie on a white collar, a blue jacket and black trousers.
Her books were extremely popular in England and this carried through to Europe and the United States.
Upton did not trademark the character and others adopted it, including toy and doll manufacturers, jam manufacturers James Robertson & Sons, and Enid Blyton in some of her books, where he is portrayed as an evil character.
In 1928 James Robertson & Sons introduced paper labels on their jams and marmalades which could be exchanged for enamel badges featuring a golliwog, and this became one of more...
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