Pedigree dolls were very popular in Australia during the late forties and through the fifties. They came in many sizes and styles. They were manufactured by Pedigree Soft Toys Ltd. of the United Kingdom, which had factories New Zealand, South Africa and Australia, and was a subsidiary of the biggest toy company in the world from the 1930s to the 1950s: Lines Brothers Ltd. Pedigree's Sindy was the great success story of the 1960s toy industry, cleverly catching the mood of the new teenage culture. Sindy, first made in 1962 by the Pedigree Company, is the best-selling 'teenage' fashion doll ever produced in Great Britain. Pedigree, in financial difficulties, sold the Sindy licence to toy giant, Hasbro in 1986, and her popularity with modern children has now been somewhat eclipsed by her rival 'Barbie'.
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