Cherryca was a brand of die-cast model cars produced in the early 1960s by the Japanese company Taiseiya and branded as Cherryca Phenix. The company was founded in 1956 and Cherryca's first products were die-cast toy cars, which were inspired by the American hot rod culture of the 1950s. The company's cars were well-received by Japanese consumers and soon became popular collectors' items.

In the 1960s, Cherryca began to expand its product line to include other types of toy vehicles, such as trucks, buses, and motorcycles. The company also began to export its products to other countries, including the United States and Europe.

Cherryca faced increasing competition in the 1970s from other Japanese toy vehicle makers, such as Tomica and Matchbox. However, the company continued to produce high-quality products and maintained its popularity among collectors. In the following decade Cherryca began to focus on more...

16 items found:

These items have been sold, and the description, image and price are for reference purposes only.

Two Taiseiya Co models, including Cherryca Phenix Mercedes Benz;…

Taiseiya Co Models: Mercedes and Isuzu Bellet

Two Taiseiya Co models, including Cherryca Phenix Mercedes Benz; and micro Pet Isuzu Bellet (E-M boxes F-G) (2)

Cherryca no Phe 6 Buick Electra, sage, light green interior (G…

Cherryca's Buick Electra with Sage and Green Interior

Cherryca no Phe 6 Buick Electra, sage, light green interior (G box G-VG)

Cherryca Phenix Isuzu Bellel, two tone, cream and salmon,…

Two-tone Cherryca Isuzu Bellel Collectoys Lot

Cherryca Phenix Isuzu Bellel, two tone, cream and salmon, Collectoys Ex Lot 726 14 + 15 Sep 2007 (E-M box G-VG)

Cherryca no.8 Volkswagen beetle, Japanese, circa early 1960s,…

Green Japanese Volkswagen Beetle with Whitewall Tires (1960s)

Cherryca no.8 Volkswagen beetle, Japanese, circa early 1960s, green, Whitewall tyres (VG-E box G-VG)

Cherryca Phenix (Japan) no. 7 Ford Falcon, circa early 1960s,…

Cherryca Phenix's Two-Tone Ford Falcon Toy Car

Cherryca Phenix (Japan) no. 7 Ford Falcon, circa early 1960s, two-tone metallic blue and cream, plated detail, white hubs, grey tyres, slight perishing to tyres, in illustrated green, yellow and red box (E box G)

Cherryca Phenix (Japan) Hino Contessa Phe-1, salmon pink, red…

Salmon Pink Hino Contessa Phe-1 Toy Car

Cherryca Phenix (Japan) Hino Contessa Phe-1, salmon pink, red interior, white steering wheel, silver detailing, whitewall black plastic tyres, black chassis (E box G)

Cherryca Phenix (Japan) 24 Prince Gloria 4-door saloon, black…

Japanese Prince Gloria Saloon with Cream Spun Hubs

Cherryca Phenix (Japan) 24 Prince Gloria 4-door saloon, black body, green interior, cream spun hubs with chrome centres - name in English scratched to grey tin base, in yellow lift off lid box (E-M box G)

Cherryca Phenix Karmann Ghia no.9 350, metallic red (E-M box G)

Metallic Red Cherryca Karmann Ghia No.9 Diecast Car Model

Cherryca Phenix Karmann Ghia no.9 350, metallic red (E-M box G)

Collection of Cherryca Phenix and Taiseiyaco models, all…

Unboxed Cherryca Phenix and Taiseiyaco Models (8)

Collection of Cherryca Phenix and Taiseiyaco models, all unboxed (VG-M) (8)

3 Cherryca Phenix models, including PHE 47 Ford Falcon; PHE 12…

Cherryca Phenix Models Trio with Tape on Boxes

3 Cherryca Phenix models, including PHE 47 Ford Falcon; PHE 12 Datsun 1200 light-van; and PHE 18 Mercedes Benz 220sE with Cello tape to lid of box (E-M boxes G-VG) (3)

3 Cherryca Phenix models, including PHE 4 Datsun; PHE 5…

Cherryca Phenix Models - Datsun, Impala, Buick Electra

3 Cherryca Phenix models, including PHE 4 Datsun; PHE 5 Chevrolet Impala, box with Cello tape; and PHE 6 Buick Electra (E-M boxes G-VG) (3)

3 Cherryca Phenix PHE 17 Lincoln Continental models, all two…

3 Two-Tone Lincoln Continental Models by Cherryca Phenix

3 Cherryca Phenix PHE 17 Lincoln Continental models, all two tone (G-M boxes F-VG) (3)

Taiseiya Co (Japan) Cherryca Phenix No. Phe 14 (VG-E box VG-E)

Taiseiya Co Cherryca Phenix Phe 14 (VG-E)

Taiseiya Co (Japan) Cherryca Phenix No. Phe 14 (VG-E box VG-E)

Four Taiseiyaco (Japan) models, including Mercedes-Benz;…

Unboxed Taiseiyaco Japanese Car Models (4)

Four Taiseiyaco (Japan) models, including Mercedes-Benz; Cherryca Phenix Karmann Ghia; Cherryca Phenix; and one other, all unboxed (VG-E)

Taiseiyaco Cherryca Phenix (Japan), 34 Hino Contessa Sprint,…

Cream and Green Hino Contessa Sprint Toy Car

Taiseiyaco Cherryca Phenix (Japan), 34 Hino Contessa Sprint, cream with green interior, unboxed, ex-lot 711 Collectoys 16 & 17 December 2005 (E-M)

Micro Pet No. Phe 30 Isuzu Bellet Cherryca Phenix Series, red…

Vintage Micro Pet Isuzu Bellet Phenix in Chocolate Box

Micro Pet No. Phe 30 Isuzu Bellet Cherryca Phenix Series, red with green tinted windows, white-wall tyres and grey chassis, in original 'Chocolate Box' style packaging (E box VG)